I have no shame in admitting my obsession with TikTok. Luckily, I had the chance to use that obsession to fuel a content-creating frenzy for buybuy Baby as they engaged with their audience on a platform that embraces the weird, quirky, and oftentimes messy side of humanity.
Check out even more here.
Roles: Original Concepts, Content Production, Copywriting
@buybuybaby We asked moms about their weirdest #pregnancycravings and got some very ✨interesting✨ answers #welcometoparenthood #cravings #pregnancy #babytok ♬ original sound - buybuy BABY
@buybuybaby Peep what new parents have in their search history 👀 #welcometoparenthood #googlesearch #parenting #pregnant #pregnancy #babytok ♬ original sound - buybuy BABY
@buybuybaby Futuristic baby gear has entered the chat 🤖 #welcometoparenthood #babygear #babytok #babyproducts #pregnant ♬ original sound - buybuy BABY
@buybuybaby What’s an alveoli? Wrong answers only 😂#welcometoparenthood #pregnancy #parenting #popquiz #pregnant ♬ original sound - buybuy BABY
@buybuybaby Back with another #popquiz! And no “edema” is NOT that 😆#welcometoparenthood #pregnancy #parenting ♬ original sound - buybuy BABY
@buybuybaby What’s the best #parentinghack you’ve got? Let us know in the comments! #welcometoparenthood #parenting #pregnant #babytok #parentingtip #parentinghack ♬ original sound - buybuy BABY
@buybuybaby First-time parents know the struggle 🙃 #welcometoparenthood #newparents #parenting ♬ original sound - Keeperstop
@buybuybaby And that’s why you always set a timer ⏲️ #welcometoparenthood #iwannagohome #please ♬ original sound - ESOSA||CONTENT CREATOR
@buybuybaby Snacks, snacks, gotta find all the snacks 🔎 #welcometoparenthood #snacks #noblequest #parenting #toddler #toddlersnacks #parents ♬ original sound - jwfrag
@buybuybaby 🚨Needing inner peace ASAP🚨 #welcometoparenthood #givemepatience ♬ mitski performing a burning hill - mitski
@buybuybaby Some of the MANY sentences you never dreamed could exist until you became a parent #welcometoparenthood #parenting #toddler #parents #babytok #toddlertok ♬ original sound - buybuy BABY
@buybuybaby 🌞#GRWM: Baby’s Version #welcometoparenthood #babypov ♬ mario sound - mandycap